{"id":2001,"date":"2026-06-17T14:39:01","date_gmt":"2026-06-17T12:39:01","guid":{"rendered":"https:\/\/mateusztatara.com\/en\/?page_id=2001"},"modified":"2026-06-18T12:30:55","modified_gmt":"2026-06-18T10:30:55","slug":"preview-5-case-study-cards-square-11","status":"publish","type":"page","link":"https:\/\/mateusztatara.com\/en\/","title":{"rendered":"Hi, I\u2019m Matt \ud83d\udc4b"},"content":{"rendered":"\n

Full-stack product designer <\/strong>
and builder at heart<\/em><\/strong><\/p>\n\n\n\n

Shaped products with talented people at Brainly & Toptal. Co-founded a few early-stage startups (wearing many hats along the way).<\/p>\n\n\n\n

15+ years in, still passionate and curious.<\/p>\n\n\n\n

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\"Brainly<\/figure>\n<\/div>\n\n\n\n
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Product Design<\/p>\n\n\n\n

Brainly: Designing How Millions of Students Help Each Other<\/h3>\n\n\n\n

Product design end to end on iOS and Android. Focused on engagement and retention, alongside a talented cross functional team.<\/p>\n\n\n

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\"Brainly<\/figure>\n<\/div>\n\n\n\n
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Product Design<\/p>\n\n\n\n

Brainly: Designing Live Answering Experience<\/h3>\n\n\n\n

Led product design on one of the company’s most-watched initiatives. From research and early concepts to A\/B tests and a week of moderated sessions with students at a New York high school.<\/p>\n\n\n

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\"Brainly<\/figure>\n<\/div>\n\n\n\n
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Product Management<\/p>\n\n\n\n

Brainly: Leading Mobile Growth Across Two Teams<\/h3>\n\n\n\n

Led iOS and Android teams through a pipeline of growth, engagement, and community initiatives that drove the Google Play rating to its all-time high.<\/p>\n\n\n

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\"Merkato<\/figure>\n<\/div>\n\n\n\n
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Product Design \u00b7 Product Management<\/p>\n\n\n\n

Co-founding Merkato App: Road from Idea to MVP to 10K Users<\/h3>\n\n\n\n

Designing the app and brand identity. Growing it with data and shipping features from user feedback.<\/p>\n\n\n\n

Read case study \u2192<\/a><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n

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\"Atlas<\/figure>\n<\/div>\n\n\n\n
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Product Management \u00b7 Art Direction<\/p>\n\n\n\n

Creating Atlas of Adventures: An Interactive Travel Guide<\/h3>\n\n\n\n

141-page guide that reads like a local walking you through Tenerife, shaped end to end from design to strategy and launch.<\/p>\n\n\n\n

Read case study \u2192<\/a><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n

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\"Resume<\/figure>\n<\/div>\n\n\n\n
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Product Management \u00b7 Art Direction<\/p>\n\n\n\n

Using My Product Skills to Increase Revenue from a Side Project<\/h3>\n\n\n\n

From data analysis to prioritization and build-measure-learn experiments.<\/p>\n\n\n\n

Read case study \u2192<\/a><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n

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\"Dreamsly<\/figure>\n<\/div>\n\n\n\n
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Product Design \u00b7 Product Management<\/p>\n\n\n\n

Co-founding Dreamsly: Printed Books Where Your Child Is the Main Story Hero<\/h3>\n\n\n\n

0\u21921 product build, GTM, and initial sales. Leveraged AI tools to streamline design, dev, and marketing in a 2-person team.<\/p>\n\n\n\n

Coming soon<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n

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\"ListFlow<\/figure>\n<\/div>\n\n\n\n
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Product Design \u00b7 Product Management<\/p>\n\n\n\n

Co-founding ListFlow: App to help real estate agents<\/h3>\n\n\n\n

0\u21921 product build. Launched to a beta group and iterating fast based on user feedback.<\/p>\n\n\n\n

Coming soon<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n

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\"Farm<\/figure>\n<\/div>\n\n\n\n
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BRAND IDENTITY<\/p>\n\n\n\n

Creating brand identity rooted in nature<\/h3>\n\n\n\n

I shaped a visual system rooted in the land, designing everything from the logo to a brand book, custom packaging, and stationery.<\/p>\n\n\n\n

Coming soon<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n