Full-stack product designer
and builder at heart
Shaped products with talented people at Brainly & Toptal. Co-founded a few early-stage startups (wearing many hats along the way).
15+ years in, still passionate and curious.

Product Design
Brainly: Designing How Millions of Students Help Each Other
Product design end to end on iOS and Android. Focused on engagement and retention, alongside a talented cross functional team.

Product Design
Brainly: Designing Live Answering Experience
Led product design on one of the company’s most-watched initiatives. From research and early concepts to A/B tests and a week of moderated sessions with students at a New York high school.

Product Management
Brainly: Leading Mobile Growth Across Two Teams
Led iOS and Android teams through a pipeline of growth, engagement, and community initiatives that drove the Google Play rating to its all-time high.

Product Design · Product Management
Co-founding Merkato App: Road from Idea to MVP to 10K Users
Designing the app and brand identity. Growing it with data and shipping features from user feedback.

Product Management · Art Direction
Creating Atlas of Adventures: An Interactive Travel Guide
141-page guide that reads like a local walking you through Tenerife, shaped end to end from design to strategy and launch.

Product Management · Art Direction
Using My Product Skills to Increase Revenue from a Side Project
From data analysis to prioritization and build-measure-learn experiments.

Product Design · Product Management
Co-founding Dreamsly: Printed Books Where Your Child Is the Main Story Hero
0→1 product build, GTM, and initial sales. Leveraged AI tools to streamline design, dev, and marketing in a 2-person team.
Coming soon

Product Design · Product Management
Co-founding ListFlow: App to help real estate agents
0→1 product build. Launched to a beta group and iterating fast based on user feedback.
Coming soon

BRAND IDENTITY
Creating brand identity rooted in nature
I shaped a visual system rooted in the land, designing everything from the logo to a brand book, custom packaging, and stationery.
Coming soon
