Hi, I’m Matt 👋

Full-stack product designer
and builder at heart

Shaped products with talented people at Brainly & Toptal. Co-founded a few early-stage startups (wearing many hats along the way).

15+ years in, still passionate and curious.

Brainly mobile app onboarding screens

Product Design

Brainly: Designing How Millions of Students Help Each Other

Product design end to end on iOS and Android. Focused on engagement and retention, alongside a talented cross functional team.

Brainly live answering screens

Product Design

Brainly: Designing Live Answering Experience

Led product design on one of the company’s most-watched initiatives. From research and early concepts to A/B tests and a week of moderated sessions with students at a New York high school.

Brainly in-app feedback screens

Product Management

Brainly: Leading Mobile Growth Across Two Teams

Led iOS and Android teams through a pipeline of growth, engagement, and community initiatives that drove the Google Play rating to its all-time high.

Merkato marketplace app screens

Product Design · Product Management

Co-founding Merkato App: Road from Idea to MVP to 10K Users

Designing the app and brand identity. Growing it with data and shipping features from user feedback.

Read case study →

Atlas of Adventures travel guide on iPad

Product Management · Art Direction

Creating Atlas of Adventures: An Interactive Travel Guide

141-page guide that reads like a local walking you through Tenerife, shaped end to end from design to strategy and launch.

Read case study →

Resume Angels templates

Product Management · Art Direction

Using My Product Skills to Increase Revenue from a Side Project

From data analysis to prioritization and build-measure-learn experiments.

Read case study →

Dreamsly personalized children book

Product Design · Product Management

Co-founding Dreamsly: Printed Books Where Your Child Is the Main Story Hero

0→1 product build, GTM, and initial sales. Leveraged AI tools to streamline design, dev, and marketing in a 2-person team.

Coming soon

ListFlow app interface

Product Design · Product Management

Co-founding ListFlow: App to help real estate agents

0→1 product build. Launched to a beta group and iterating fast based on user feedback.

Coming soon

Farm brand identity

BRAND IDENTITY

Creating brand identity rooted in nature

I shaped a visual system rooted in the land, designing everything from the logo to a brand book, custom packaging, and stationery.

Coming soon