White Noise is a new little project of mine: a website with ambient sounds for deep work.
I was inspired by pixel-art melancholy from my early childhood Amiga games.
It’s based on two places in the world I really like (Bangkok and Chiang Mai) and the time I spent there. I have a few other cities on the list as well.
The whole ideation process was a lot of fun.
Before diving into visuals I started by brainstorming how somebody should feel while using it.
The most important I wanted to establish was:
- Who I was building for (mindset instead of demographics)
- How it should feel (the emotional texture)
- What I wasn’t building (the boundaries)
The name itself is a play on White Space, the newsletter I write.
I also wanted to capture the mood of those places. The Bangkok one is my favourite, with lightning and a storm in the background.
There are also small animations for the neon signs, the rain, and candles.
The rain one is my favourite, because the louder you turn up the rain sound, the more rain you actually see falling.
There’s also a little easter egg: click on the Bangkok scene and you’ll trigger a lightning strike.
Pure fun from start to finish, and I have ideas for a few updates already.
Some tools I used along the way: Claude Code, Pencil, and Every’s Compound Engineering plugin.
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